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Get ready to enter the dizzying world of Lilies, where beauty meets rebellion and opulent elegance goes hand in hand with bold allure. Shrouded in an aura of mystery and enchantment, these flowers have a rich history dating back to days long gone. From the secret gardens of ancient civilisations to nature's contemporary catwalks, Lilies have always attracted attention with their enchanting colours and bold shapes. Discover the stories behind these vibrant flowers, where passion and rebellion come together and every petal whispers.....
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The diversity of Lilies is overwhelming. There’s so much choice in terms of fragrance! Hence Orientals & Oriental Trumpet (OT) offer a very wide palette of scents: from unscented or lightly scented to through to fragrances that fill the room. Because double Lilies are derived from the Orientals, they have the same distinctive light to strong scent. If you are looking for soft, sweet notes, you should opt for the Longiflorum and Longiflorum Oriental (LO) product groups .
All lilies have stamens, but the double-flowered varieties have very limited pollen. Breeding has also produced a limited number of single-flowered varieties without stamens.
Fragrance? The Longiflorum Asiatic & Asiatics (LA & A) lilies are virtually unscented. The perfect choice for customers who are not fond of the scent of lilies.
Stay calm! Definitely don't rub or wet the stain. Get some adhesive tape and remove the pollen (powder) with the sticky side.
All the Dutch growers are supporting the promotional activities. The Love for Lilies promotional collective consists of the 70 Dutch growers who supply their Lilies to the Royal FloraHolland auction.
1. Lilies are not subtle - they bloom lavishly and extravagantly!
2. 2. They are the champagne of the flower world - pure luxury and sophistication.
3. Consumers love Lilies - a favourite that impresses.
4. Lilies are available all year round - always a celebration in your home!
5. With more than 350 varieties, there is something for everyone - an explosion of variety and choice.
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Meet the masters of quality and collaboration: our Lily growers. These passionate pioneers are pushing boundaries, joining forces and setting the world of flowers on fire. Brace yourself for an explosion of innovation, passion and success stories that will inspire you to read more and become part of this bold network.
Love for Lilies, the ultimate gamechanger in the world of flowers. The promotion committee is eager to challenge you. So give us your questions, comments and bold opinions. Make your floral heart beat faster! Sign up for our newsletter and rock your inbox with floral news.
Keep an eye on that inbox and challenge us!
The powerful promotional collective Love for Lilies consists of 70 Dutch growers who annually supply an impressive 270 million Lilies to the Royal FloraHolland auction. Their distinctive 'Not grown to be subtle' campaign convincingly spotlights Lily as the top campaign for the flower trade.
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